Let's chat SaaS thought leadership. Over the past few years, SaaS has become one of the fastest growing industries across the board. Most businesses ultimately rely on some form of SaaS, whether it be for marketing, organization, hiring, and more. In an increasingly...
Megan Honan
The Best B2B SaaS Marketing Blogs All Founders Need to Follow
Wondering where to start in the world of B2B SaaS? We've compiled an epic list of SaaS marketing blogs offerings actionable advice, tips and tools of the trade—all from some of the best people in the industry. Our SaaS marketing blogs roundup covers a little bit of...
LeadDelta’s Ved Rasic on Taking Charge of Your Social Capital
In the process of building our last startup, I became very passionate about software and just building different projects. That's when I started LeadDelta, which is your social capital manager. We are trying to disrupt how people connect, how they generate value, and...
Chartd’s Hanan Shpungin on the Importance of Financial Planning for Your Business
As part of our Founder Focus series featuring conversations with up-and-coming SaaS companies, we had the pleasure of interviewing Hanan Shpungin. Hanan Shpungin is the Founder and CEO of Chartd, a B2B SaaS platform that helps owners of small businesses make...
B2B SaaS Inbound Marketing: Top 6 Techniques to Use in 2022
Introduction to Inbound Marketing B2B SaaS inbound marketing can be a complex topic, but it doesn't have to be. Inbound marketing for B2B brands is simply building awareness and establishing trust with potential customers, through the use of internal content. This can...
Folio’s Amy Tang on Improving the Guest Experience for Short-Term Rental Hosts
Raising capital was both harder and easier than I thought it would be. As a first-time founder, it was all new to me. I quickly learned that the way you sell your company to investors is very different than the way you sell your product to customers.-Amy Tang, Founder...
Village Wellth’s Robert Irwin on Shaking up the Outdated Business Acquisition Industry
Similar to a real estate transaction where you would typically have a buy side and a sell side realtor, in the world of small business acquisition, there’s very little buy-side support to help buyers navigate this system.-Robert Irwin, CEO of Village Wellth As part of...
How to Repurpose your Content With a SaaS Email Marketing Strategy
So you've spent all this time producing killer content—great! But perhaps over time, you're feeling drained and experiencing writing fatigue. You don't have to constantly turn the wheel. Instead, consider repurposing your content through SaaS email marketing. By...
The Complete CMS Guide For Your SaaS Blog
For companies in the B2B SaaS startup world, one of the most important (and free) marketing tools available is blogging. While many founders and marketing executives know they need to incorporate a blog into their content plan, it can be overwhelming deciding where to...