Let's chat SaaS thought leadership. Over the past few years, SaaS has become one of the fastest growing industries across the board. Most businesses ultimately rely on some form of SaaS, whether it be for marketing, organization, hiring, and more. In an increasingly...
B2B SaaS
The Best B2B SaaS Marketing Blogs All Founders Need to Follow
Wondering where to start in the world of B2B SaaS? We've compiled an epic list of SaaS marketing blogs offerings actionable advice, tips and tools of the trade—all from some of the best people in the industry. Our SaaS marketing blogs roundup covers a little bit of...
Chartd’s Hanan Shpungin on the Importance of Financial Planning for Your Business
As part of our Founder Focus series featuring conversations with up-and-coming SaaS companies, we had the pleasure of interviewing Hanan Shpungin. Hanan Shpungin is the Founder and CEO of Chartd, a B2B SaaS platform that helps owners of small businesses make...
B2B SaaS Inbound Marketing: Top 6 Techniques to Use in 2022
Introduction to Inbound Marketing B2B SaaS inbound marketing can be a complex topic, but it doesn't have to be. Inbound marketing for B2B brands is simply building awareness and establishing trust with potential customers, through the use of internal content. This can...
Folio’s Amy Tang on Improving the Guest Experience for Short-Term Rental Hosts
Raising capital was both harder and easier than I thought it would be. As a first-time founder, it was all new to me. I quickly learned that the way you sell your company to investors is very different than the way you sell your product to customers.-Amy Tang, Founder...
Penetration Testing as a Service for B2B SaaS: What You Need to Know
In the world of B2B SaaS development and deployment, developing a reputation of reliability and security is often key to building trust. As your product develops, and you aim to move up-market, developing a framework for security testing is key. One of the most...